Management Team

Javelin Group’s team of more than 250 professional consultants is led by Tony Stockil, co-founder and CEO.

Tony Stockil


Since founding Javelin Group, Tony Stockil has managed a wide range of projects for some of Europe’s leading retailers, with a primary focus on strategy and omni-channel retailing. He has worked in the retail sector for many years, has an MBA from Harvard Business School and a background in corporate strategy.

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Richard Wolff


Richard Wolff, Javelin Group’s co-founder and COO, runs our Strategy practice. He has spent many years running and advising retail businesses. Recent clients include Clarks, Mothercare, John Lewis, B&Q and Marks & Spencer. Richard has an MBA from Manchester Business School.

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Will Treasure

Director, Operations

Will Treasure runs our Operations strategy practice. He has designed and implemented operational solutions over the last 20 years for more than 100 retailers, brands and B2Bs including Tesco, Boohoo, Delhaize, de Bijenkorf, Waitrose, Bestseller and several luxury clients. Prior to Javelin Group, Will built and ran Iceland Group’s home delivery service, growing a business from start-up to £160m annual sales in 12 months. Will graduated from Oxford with a starred first in Engineering, Economics and Management.

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Robin Bevan

Director, Location Planning

Robin Bevan runs our Location Planning practice. He has over 25 years’ experience in retail property, including location strategies for retailers, geographic channel strategies for brands, shopping centre strategies for developers and owners, due diligence for private equity investors and commercial space planning for travel hub operators, and has wide international experience, having worked in 20 countries. Robin also leads our Ignite m-commerce initiative, which brings digital into the heart of the physical environment (e.g. shops, shopping centres, travel hubs). A PPE graduate from Oxford University, Robin contributed recently as part of the industry taskforce which published the influential Beyond Retail report for central government.

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Michael Fine

Director, Commercial & Operational Due Diligence

Michael Fine runs our Commercial & Operational Due Diligence practice. His 25+ years of experience combines investment recommendations for private equity corporate and other investor clients, with strategy and performance improvement work for retailers and consumer goods brands. Recent clients include private equity firms such as KKR, Advent, BC Partners, Bridgepoint and Living Bridge, and retailers and brands such as Matalan, New Look,, Timberland, Kurt Geiger, Nike and the Post Office.

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Richard F Wolff

Director, International Retail

Richard F Wolff runs our International Retail Strategy practice. He brings a wealth of experience to the role following a career spanning 36 years at Marks & Spencer, most recently as Director of International where he was responsible for growing the number of international stores to 250 in 30 territories. Under his direction, Marks & Spencer opened stores in territories such as Russia, India, the Middle East, the Far East and Europe. Since joining Javelin Group, Richard has helped leading retailers in the UK and across the world, including Debenhams, ECCO and Majid Al Futtaim, with their international retail expansion plans.

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Martin Ryan

Director, Technology Consulting

Martin Ryan runs our Technology Consulting practice. He has 20 years of experience in the consulting industry and has worked with some of the world’s largest retailers and brands, including Walgreens Boots Alliance, C&A, Delhaize, H&M, Marks & Spencer, OTTO, Primark, Urban Outfitters and Woolworths Australia. Martin started his career with IBM in the 1990s and has a degree in Physics from Oxford University.

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Anthony Farrow

Director, Systems Integration

Anthony Farrow runs our Systems Integration practice. He joined Javelin Group in 2001 and has many years of experience advising retailers, brands and B2Bs on retail and digital technology strategy. Anthony specialises in both consulting on and delivering complex global technology solutions. Anthony has worked with the world’s leading retailers (e.g. Tesco, H&M, B&Q, Clarks, Auchan), top brand names (e.g. Mulberry, SuperGroup, Radley, Cath Kidston, Bench) and B2Bs (e.g. RS Components, Ingram Micro, IMI Norgren, Rexel).

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Matt Jeffers

Director, Strategy

Matt Jeffers runs the Digital Retail Strategy service line. He has led projects covering omni-channel strategy and ecommerce performance improvement for multiple retailers across grocery, DIY/building materials, apparel and luxury goods sectors. Prior to Javelin Group, Matt led’s international development, launched it in China and oversaw the internal strategic growth plan for the Group. He also planned’s strategic development in Central and Eastern Europe and across Asia-Pacific.

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Matt Houston

Director, Strategy

Matt Houston is a Director in Javelin Group’s Strategy practice and has been with the business for more than 10 years. Matt leads digital transformation and omni-channel strategy projects for some of Europe’s largest retailers. He has led engagements in this area for a range of retailers including M&S, Kingfisher, Debenhams, Matalan, Selfridges, Primark and Halfords (all UK), Landmark Group (Middle East), OTTO Group and Breuninger (Germany) amongst many others. He is a graduate of Oxford University in Classics & Modern Languages, a fluent German speaker, and an alumnus of INSEAD Business School.

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