Challenges and recommendations for retailers.
With the continued growth of ecommerce, and the increasing integration of direct and store channels, omni-channel fulfilment is becoming a major challenge for many retailers. Each Christmas, there are significant failures by well-known brand names, with one managing director describing the impact of the recent Christmas peak on his fulfilment operations as ‘being caught with our trousers down’.
This 14-page report explores the current world of omni-channel fulfilment, how operations are evolving, and recommends seven actions for senior management over the next 12-24 months.
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(The White Paper is only available to retailers, Javelin Group clients and selected partners.)
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