We provide a scientific approach to location analysis in the retail sector.
Javelin Group's Retail Locations team helps retailers and brands to optimise their retail store portfolio, and shopping centre, airport and travel termini developers and owners to optimise their investments. With over 20 years' experience our team goes well beyond the traditional scope of locations analysis, combining and analysing data from a wide variety of sources (including our own proprietary databases) to deliver high-quality, fact-based evaluations of store portfolios and shopping centres. In the last few years, we have delivered location strategy work to more than 120 leading retailers and more than 150 shopping centre developments.
For retailers and brands, we advise on how to match the right types of store distribution with the right venues to maximise sales and profits.
For shopping centre developers, owners and agents, we advise on the viability of new schemes and on how to optimise rental revenues through improved tenant mix.
For airports and travel termini, we assess the commercial trading potential and optimum tenant mix of retail developments.
We help retailers to understand their retail customers through profiling and analytics.
Our understanding of retail locations is informed by a range of proprietary data sets, including VENUESCORE, SHOPSCORE and RETAILNATION.
We provide a variety of different retail location insight software tools to retailers who wish to carry out their own in-house geographic market analysis.
Our work involves involvement from key partner companies whose specialist skills allow Javelin Group to provide an unrivalled breadth of scope and expertise for shopping centre and airport/travel termini developments.
Please contact Robin Bevan or call +44 (0)20 7961 3200 to discuss your requirements.