Contact Practice Director

  • Carl Bradbrook, Associate Director

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Retail Location & Consumer Software

Retail location planning software tools, from Javelin Group.

Javelin Group provides insight software tools to retailers who wish to carry out their own in-house analysis. Whether you are analysing your store portfolio, customer locations, marketing campaigns, product SKU’s or transactional data, our analytical software can standardise and process millions of data records, from many different sources, in a matter of minutes, delivering results in highly visual, informative and actionable formats.

Contemporary analytics requires a different approach and is why our software products are unrestrictive, designed for ease of use by non-specialist analysts and have capabilities far beyond conventional analytical and GIS packages.

Which tool is right for me?

  • Alteryx: High performance, flexible desktop tool, revolutionising retail location planning allowing all sources of transactional, customer, channel and spatial data to be analysed in one tool without any specialist skills or PC equipment
  • DemographicsNowUK: Entry level web-based geographic analysis software, offering quick and unlimited access to local area data to support analysis of site locations, local markets and consumers 24/7
  • Javelin Group Analytics Gallery: Bespoke wizards designed around your role to automate regular analytical/business insight reports, accessible within your own private web-based analytical studio

Alteryx from Javelin Group is a high performance, flexible data analysis software tool, revolutionising the approach to retail location analytics. All sources of customer, competitor, sales and geographical data can be read and analysed to produce professional maps and reports faster than any other software package available in the marketplace.

Alteryx is fully flexible and customisable, and can be used for retail location planning in many ways including:

  • Build and run store performance turnover forecasts
  • Prioritise locations for store expansion or closure
  • Run detailed RETAILNATION catchment area reports
  • Process large data files and run spatial queries quickly
  • Geocode data and visualise stores/customers on maps
  • Prioritise local marketing to support store openings
  • Create behavioural customer segmentation profiles
  • Produce peak, off-peak, night drivetime catchments

Benefits include:

  • Easy to use with little training required
  • Manage all data sources in one place
  • Fastest data processing tool available
  • Automate regular tasks
  • Publish modules to the web to share with colleagues
  • No programming skills required
  • Runs on standard PC's or servers
  • Reads from/writes to any database e.g. Mapinfo.TAB, ESRI.SHP, Google Earth.KML, XLSX, DBF, CSV, OLeDB

DemographicsNowUK is an easy-to-use, web-based geographical analysis software tool for retail location planners, offering quick and unlimited access to a wealth of local area data to support analysis of site locations, local markets and consumers.

DemographicsNowUK is ideal for organisations with a large number of users, or for clients who need to access retail location analysis via the Internet.

DemographicsNowUK can be used to generate a variety of maps, reports and charts to gain a better understanding of the differences between retail venue catchments. Robust consumer data, which is more recent and diverse than the 2011 Census data, is available via a wide variety of datapacks and can be licensed as required. Javelin Group's RETAILNATION, which is a robust evaluation of UK shopping patterns can also be licensed.

Benefits include:

  • Easy to use with little training required
  • Web-based software available 24/7
  • Low cost, entry-level software
  • Load bespoke wizards to meet needs
  • Disseminate to multiple users
  • Compatible with desktop tool (Alteryx)
  • Unlimited usage all year

Significant time savings and efficiencies can be achieved through automating regular tasks and making easy to use modules available within Javelin Group’s Analytics Gallery.

Javelin Group’s team of consultants can build bespoke analytical wizards and publish them securely online for designated users within your organisation to access. Any data process, analytical function or business insight report can be designed and then accessed 24/7 online.

Benefits include:

  • Allows complex analytics to be run by any user, freeing up time for key personnel
  • Set permission levels to decide which colleagues can have access
  • Tasks can be automated and streamlined in a consistent format
  • Convenient 24/7 access anywhere on a web-enabled device
  • Modules can replicate existing analysis or can be created from scratch
  • Low cost approach to enhancing business insight
  • Power-users licensing the Alteryx desktop software can create and publish their own analytic apps

Please contact Carl Bradbrook or call +44 (0)20 7961 1289 to discuss your software requirements.


Case Study
Steinhoff International

Turnover forecast model developed by Javelin Group to predict sales

  • Background: Steinhoff International is an integrated retailer that manufactures, sources and retails furniture and household goods, owning well-known brands such as Harveys, Benson for Beds, Bedshed and Cargo
  • Project: Steinhoff’s group property team engaged Javelin Group to develop a turnover a turnover forecast model to predict sales to support new retail store openings
  • Outputs: The team selected Alteryx to run the model, a powerful analytics engine that can simulate new store openings by changing different model factors in real time, not possible using traditional market analysis packages
  • Benefits: Javelin Group’s turnover model allows Steinhoff International to "produce consistent store appraisals utilising multiple sources of data quickly and easily."

Alongside the turnover models, Steinhoff has created a series of analytical workflows that combine, standardise and automate analysis of multiple data sources. The team create professional looking maps and reports to support and inform each retail brand, as well as becoming a standard input into board meetings.

"Working with Javelin Group has transformed our approach to retail store planning. We can now produce consistent store appraisals utilising multiple sources of data quickly and easily. In addition, our investment in Alteryx has allowed us to realise many other uses and applications, for example, our Group Finance team use the software to support their store based financial reporting. We’re very pleased to be using Alteryx and working with Javelin Group."

Gordon Forsyth, Group Property Director, Steinhoff International.

 

Case Study
ByBox

Location model developed by Javelin Group to assess new site locations

ByBox was founded with a simple mission: to solve the problem of having to wait in for parcels to be delivered, or having to queue at your local depot on a Saturday morning. To this end, ByBox installs banks of lockers in convenient locations such as train stations, supermarkets, self-storage and petrol station forecourts, for customers to use whenever it is convenient to them. ByBox can be used via integrated retailers and by signing up to the service directly via mybybox.com. There are now more than 350 parcel delivery lockers around the UK located either close to residential areas, in retail centres, or on daily commuting routes.

  • Background: The rise of ecommerce has allowed ByBox to consider expanding the number of parcel delivery lockers around the country
  • Project: ByBox engaged Javelin Group to develop an analytical approach to assessing the suitability of new sites for lockers
  • Outputs: Javelin Group built a bespoke web-based location model assessing a range of factors for new site locations, which allowed for easy analysis and reporting. ByBox access the model via Javelin Group’s Analytics Gallery, which is a private and secure, web-based software tool. This allows ByBox to run its analysis via wizards and generate a series of spreadsheets and formatted reports, containing maps and charts.
  • Benefits: Javelin Group's bespoke location model allows ByBox to assess and choose new site locations for its banks of lockers

ByBox are now working with Javelin Group to promote the service via a targeted email marketing campaign, drawing on the customer insight gained during the project.

"The location model developed with Javelin Group gives us the necessary analysis to assess viability of new locations, focusing our efforts on only the best new locations. The web-based interface is really simple to use and being web-based means we can access reports whether in the office or onsite with a potential new site host."

Alexandra Korda, Director, ByBox.

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